Choose the signals
Select the Gmail data that determines account priority, timing, buyer context, and the reason to call.
Execution channel integration
Connect Gmail context to calls, replies, and follow-up.
Configure how email context supports the call and how the next action moves between Gmail, iGTM, and the rest of your outbound workflow.
Configurable by design
The connection follows your workflow, not a fixed recipe.
The exact fields, triggers, context, permissions, and write-back behavior are defined with your team during setup.
Shape the context
Define how mapped data and current research become the account brief, tailored opener, script, and next action.
Configure the return
Choose which supported activities, outcomes, evidence, notes, or next actions move back into the workflow.
CRM-powered ABM
Use Gmail context inside the live parallel calling workflow.
iGTM turns selected system data into something a human caller can act on: who to call, why the account matters, what to say, and what should happen after the conversation.
- 1
Map the fields and signals
- 2
Create account-specific context
- 3
Run parallel call attempts
- 4
Return the configured outcome
Implementation
Start with the business motion, then map the technology.
Bring the CRM or system, the fields your team trusts, the account-based play you want to run, and the outcome you need captured. iGTM maps the integration around that workflow.
- Field and workflow mapping
- Custom context requirements
- Caller and playbook behavior
- Configured write-back
- Testing before launch
Gmail + iGTM